“Building long term reputation vs being less popular today“


MBA Croatia announces a new interesting lecture on 17th Septemper 2019., at the Congress Center Forum Zagreb, starting at 18:00.

The lecture is held by Mr. Miroslav Klepač, a Member of the Croatia osiguranje d.d. Management Board specializing in finance.

The theme of the lecture is:

“Putting the elephant on the table – building long term reputation vs being less popular today“

About lecture:

In this interactive lecture we will explore questions like: Why is personal integrity important for careers and leadership in particular? How is it connected to building a personal brand? How to keep balance between  personal integrity and short term gains/results as well as people’s (including bosses) expectations. Lecture will explore how to build and maintain personal integrity, reputation and brand including examples of how being brutally honest  „partybreaker“ can sometimes turn tough opponents into ambassadors of your brand. With real life examples session will challange tradional view of integrity=high moral standards and introduce consistancy through time and expectations management as valuable tools to gain reputation and unique personal brand.

About the lecturer:

Miroslav Klepač is a Member of the Croatia osiguranje d.d. Management Board specializing in finance. He studied at the Faculty of Economics and Business in Zagreb, from which he graduated in 1995, as well as at IEDC Bled School of Management, from which he gained an MBA degree. Although he began his career in the banking sector, he continued building it by working in senior management positions in telecommunications and insurance companies. In 2016, after leaving his post as a Management Board Member of Podravka d.d., he came to Croatia osiguranje d.d. and was appointed Member of Management Board in the same year. He regularly participates in expert panels and discussions and speaks at conferences focused on finance management, controlling and business digitalisation. He is the founder and member of the IEDC Alumni Club Croatia and a member of the Croatian Academic Business Club.

For members of the Association of MBA Croatia admission is free, while the non-members donation for this lecture is 80.00 kn and it can be donated through this link:


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